With an operating budget of a billion dollars and over 300,000 people in free care and treatment both here in the United States and 34 countries worldwide. The AIDS Healthcare Foundation is the largest not-for-profit AIDS service organization in the world. Samantha Granberry is currently the Senior Manager of the foundation’s national sales and marketing team.
With a degree in Radio-Television-Film arts from California State University Northridge, and an extensive background in media sales and marketing, this Pasadena California native has focused her professional and personal endeavors on projects that aim to make a positive difference in today’s society.
Samantha began her career as an intern, for what was at the time, the countries only Community Action Department in Radio at the legendary station 92.3 The Beat FM. Following this role, she went on to become a Sales Executive at Clearchannel for their Los Angeles Cluster Stations including the top-rated 102.7 KIIS FM.
Transferring from Radio to Television, she became the Western Region Affiliate Sales and Marketing Manager for the company Forbes named “one of the world’s most valuable global media brands,” Viacom’s MTV Networks. While with Viacom, Samantha spearheaded pro-social campaigns for the media conglomerate’s 33 networks including VH1’s Save The Music; BET’s Rap-It-Up HIV/AIDS Awareness Initiative; Nickelodeon’s Let’s Play Children’s Health Initiative; and CMT’s One Country National Food Drive Initiative to name a few.
A former single teenage mother, Samantha’s greatest pride and joy is her daughter Kayla, who was recently chosen as a 2014 Pasadena Tournament of Roses Royal Court Princess. Samantha has been a mentor for other teen mothers thru programs such as The Healthy Black Babies Alliance; Rose City High School; and was also chosen by CBS Radio as a 2014 “Making Community Waves” award recipient.
In her spare time, Samantha is an avid reader and writer. Simultaneously launching an additional career as a freelance journalist, Samantha has been the Senior Entertainment Writer for Radio One’s Industry Trade Magazine “The Frequency News” and was also the Assistant Writer/Researcher for Author Hill Harper’s bestselling book, “The Conversation” which made #2 on the New York Times Best Seller List.